Fun Blends: Fifty Shades of Earl Grey


At the height of popularity of the Fifty Shades of Grey books, we still owned a combo bookstore and tea bar. I was working on some Earl Grey recipes, and thought it would be fun to do a Fifty Shades parody since the books were still selling well. It was just for fun, and I didn’t think it would earn a permanent spot on our tea menu, but this odd blend became one of our top sellers.

The tea is based on a Kenyan black tea with a bit of Ceylon and purple tea mixed in. Then, of course, it gets the bergamot oil that characterizes an Earl Grey—a lot of bergamot. On top of that is a melange of cinnamon, orange, lemongrass, cornflower petals, and other goodies. Some of the ingredients were added for flavor, and some for looks. I wanted a black & blue tea, and I wanted something with a dominating flavor. What can I say? I just couldn’t resist the wordplay.

Coincidentally, it’s certainly one of the prettiest teas we have. People couldn’t resist the tea shot through with color, especially the cornflower petals, which added nothing whatsoever to the taste.


The Logo

After a variety of local artists had been having the fun of producing logos for our house blends, I thought it was about time to do another one myself. Since drawing isn’t my strong suit, I decided to pick a blend where I could work from a stock photo to start, and Fifty Shades of Earl Grey would be a good one to start with.

50 Shades of Earl Grey logo

For the background picture, I wanted to capture the feel of the book cover artwork without using any of their imagery. I found a stock photo I liked, clipped out a portion of the pot with the steam, extended the dark background, and then adjusted the tone to get that bluish-grey color we ended up with. For the text, I chose a typeface with the look & feel of an old typewriter font, but proportionately spaced, and then I kerned it to suit.

The tagline at the bottom? Well, once again, I just couldn’t resist.

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About Gary D. Robson

Gary Robson: Author, nonprofit communications consultant, and tea shop owner. I've written books and articles on many different subjects, but everyone knows me for my "Who Pooped in the Park?" books.

Posted on 24 November 2012, in Blends and tagged , , . Bookmark the permalink. Leave a comment.

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